Description
A WooCommerce-first WordPress theme with Progressive Web App installability built directly into the theme, not bolted on as a separate plugin: turn it on in the Customizer, set an app name, icon and theme colour, and visitors get a genuine “Add to Home Screen” prompt that opens your store like a native app.
Built deliberately careful about what a storefront PWA should and shouldn’t cache: the service worker caches static assets for speed, but never caches prices or stock — the exact mistake that causes a PWA to show a customer stale pricing or an in-stock badge on something that’s sold out. Push notifications are intentionally left to a separate, purpose-built plugin rather than crammed into the theme, since only one service worker can own push for a given site — the theme exposes a single filter (erg_pwa_service_worker_url) available with Growth Engine so a push plugin can take over cleanly instead of the two conflicting.
Competitor benchmark: a comparable premium WooCommerce theme alone typically runs $59–89 one-time on marketplaces like ThemeForest, and a separate PWA plugin to add installability typically runs another $49/year — call it $100+ combined for the same two things this bundles into one theme. Priced well under that combined figure.
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